The reach, connectivity, and speed of the Internet are revolutionizing the
way all business is conducted. 4 MFG was founded to enable small and mid-sized
Chicago area manufacturers to use the Internet as a tool to improve sales, cut
costs, and increase net income. 4 MFG is different from other Internet start-ups.
4 MFG was founded by and is staffed by energetic, forward thinking, experienced
Chicago area businessmen and women. The 4 MFG team believes that when fundamental
business principals are used with Internet technology, success is inevitable.
We believe that with an effective calling program with personal face-to-face
visits, 4 MFG will become the way business is done. We will provide our clients
with the service needed to learn and become successful in the new e-commerce
environment. Our active role in maintaining contact will result in more successful
transactions. Training on the basics to more advanced computer usage is available
from 4 MFG to assist in the transition to this new way of doing business. Personal
individualized instruction in the privacy of your office or group sessions that
meet the needs of your organization can be arranged.
Company History
The company was founded in May 1999 after the concept for the operation was developed by Lawrence Steinert and was joined by Richard Callahan in October 1999. In March 2000, Paul Marciniak was hired as Chief Technology Officer. Also in March Patchara Roongphornchai joined the team to assume Network Administrator duties. In June, John Fregeau was hired to handle sales and marketing. John has had a successful 26-year career selling and servicing industrial products in the Chicago area.
Business Concept
Historically, businesses have been reluctant to adapt new technology. The typewriter,
the telephone and the fax, rather than being welcomed as efficient and helpful
tools, were initially viewed with suspicion. Once they proved their value, those
aids became as ubiquitous as the desk and file cabinet. The Internet is today's
challenger. Businesses know intuitively that they need it, but are skeptical
about its use and concerned about its ramifications. However, when the Internet
is personally introduced, step-by-step, those doubts fade. The Internet becomes
another time and money saving tool. The mission of 4 MFG is to incorporate the
power of the Internet with proven and accepted methods of doing business. Instead
of relying on search engines to steer customers to the site, 4 MFG uses people.
A live manufacturers representative calls on customers and clients and connects
them with buyers and sellers. Instead of passively waiting for customers to
come, 4 MFG actively seeks them out. Instead of expending valuable resources
on mass marketing programs, 4 MFG focuses on specific targets -- in person.
In short, 4 MFG does things differently; we combine the best of time-tested
techniques with the best of modern technology. We believe that with an effective
calling program and personal face-to-face service 4 MFG will become the way
business is done. We will provide our clients with the service needed to learn
and become successful in the new e-commerce environment. 4 MFG uses the Internet
as a tool like the phone or fax, and enables Chicago-area companies to take
advantage of that tool.
